M.I.A. - Bad Girls on MUZU.TV.
It features drag racing across a desert, burning old tankards and gun-toting Arabs in military fatigues – and it has already enjoyed a kerfuffle over whether it exploits stereotypes, and won two prizes at the MTV Video Music awards. Now Bad Girls, a video to a song by MIA, directed by Frenchman Romain Garvas, has triumphed at the UK Music Video awards.
At the ceremony at the Empire Cinema in Leicester Square, London, on Thursday, Bad Girls was named video of the year and also won best pop video and best styling in a video. Garvas further picked up the best director award.
Daniel Wolfe won the best UK dance video award for the second year running for Time to Dance by French duo the Shoes, which also picked up the best editing in a video award and saw producer Lee Groombridge honoured with the best producer award.
Justice - Newlands on MUZU.TV.
Two other French acts triumphed: Justice, whose video for New Lands (directed by Spanish directing team Canada, winners of the MVAs best director award last year) won best art direction and design in a video, and Woodkid, who collected the award for best visual effects in a video.
Woodkid - Run Boy Run on MUZU.TV.
Woodkid is the musical guise of director Yoann Lemoine, who also picked up the best international pop video award for his video for Lana Del Rey's Born to Die.
Lana Del Rey - Born To Die on MUZU.TV.
Best choreography in a video was won by Will Young's Losing Myself.
Will Young - Losing Myself on MUZU.TV.
The best cinematography award went to Feist's The Bad in Each Other.
Actor Aidan Gillen presented the icon award to Jamie Thraves, whose 14-year career has seen him work with acts including Radiohead, Blur, Coldplay and the Verve.
Feist - The Bad In Each Other on MUZU.TV.
UK Music Video awards editorial director David Knight said: "The winners at the MVAs this year show that the medium is as vibrant as ever as an art form, a promotional tool for music, and as pure entertainment."
