Nike

Nike could be fined over $530m for misclassifying thousands of workers
Exclusive: company’s handling of independent contractors has left it open to potential fines and possibility of class action lawsuits
Dominic Rushe in New York
18, May, 2023 @6:00 AM

Air review – Ben Affleck’s slippery tale of how Nike signed Michael Jordan
By denying the basketball star a voice, this back-slapping sports drama led by Affleck and Matt Damon is running on empty
Wendy Ide
09, Apr, 2023 @10:00 AM

Creative tech firm Talenthouse is close to failure as debts mount
Company that matches artists with brands is understood to have laid off most of its staff and faces legal action by creditors
Shanti Das
09, Apr, 2023 @8:00 AM

Walking on air: how Jordan launched nerdy Nike into the stratosphere
The Air Jordan could sit alongside the Model T Ford as an American classic, the shoe that set the company on the path to becoming a cultural colossus
Hannah Marriott
08, Apr, 2023 @5:00 AM

Air review – Ben Affleck and Matt Damon drop the ball in Michael Jordan shoe drama
Affleck’s dramatisation of the bid to get Jordan to endorse Nike’s radical new sneaker almost ignores the most compelling character
Peter Bradshaw
05, Apr, 2023 @8:00 AM

‘Michael Jordan changed the world’: the true story behind Nike movie Air
Ben Affleck’s buzzy drama tells the story about how Nike transformed into a major force in the sneakers market thanks to a young basketball star
David Smith in Washington
05, Apr, 2023 @5:40 AM

‘More than just shoes’: how Air Jordans kicked off a revolution in sport
A new film starring Ben Affleck tells the story of how Michael Jordan’s sponsorship deal with Nike in 1984 turned a clever marketing idea into a slam dunk
Johnny Davis
01, Apr, 2023 @2:00 PM

Animal activists and commercial industry at odds after Nike halts use of kangaroo leather
Company will move to synthetic materials but conservationists say culling bans could leave kangaroo populations worse off
Rafqa Touma
14, Mar, 2023 @11:01 PM

Nike lawsuit records allege culture of sexism, bullying and fear of retaliation
5,000 pages of records detail how female employees were concerned management were unlikely to address concerns
Edward Helmore
20, Dec, 2022 @2:16 PM

Why is Nike founder Phil Knight so desperate to prevent a Democratic win in Oregon?
Knight’s backing for Christine Drazan clashes with the company’s progressive image. Could it tip the governor’s race?
Andrew Lawrence
03, Nov, 2022 @5:00 AM

Nike and UK designer Martine Rose promote unsung heroes of women’s football
Ad campaign for trainers at start of Euro 2022 highlights women who overcame challenges
Fleur Britten
06, Jul, 2022 @5:00 AM

High-fashion collabs mark new chapter in rivalry between Nike and Adidas
Next month the sportswear giants release highly anticipated collabs with Jacquemus and Gucci
Fleur Britten
22, May, 2022 @8:29 AM
1 / 13 pages