Sneakerheads are going to extreme lengths to secure a pair of bright white £150 trainers designed by Kanye West, setting up camp outside one of the few stores due to have them in stock and preparing for two long nights in the cold.
The Adidas Yeezy Boost 350 V2 trainers will go on sale at about 9am on Saturday morning in approximately 25 stores in the UK.
A makeshift camp of about 100 people has already sprung up outside the 18montrose trainer store in Nottingham with the first arriving last weekend with tents, chairs and sleeping bags.
As well as coming from the east Midlands, those hoping to get their hands on the shoes have travelled from as far away as London. People queueing have drawn up a list of names to ensure the trainers are given out on a first-come-first-served basis.
One trainer fan, Abdul, said: “I came from London, I’ve been here since Saturday. The weather’s been up and down, so I’ve just had to deal with it.” He added: “We have a rota, so every four hours, we change and someone camps there.”
Meanwhile, Danish police are reportedly searching for a group of thieves who robbed a truck as it delivered the coveted trainers. The theft took place on Wednesday during an attempt to deliver shoes to the Rezet store in Copenhagen, with an estimated four containers of Yeezys stolen.